How to Be A Trusted Advisor to Your Clients

By John McCarthy John McCarthy explains how using active listening techniques can turn your best clients into ambassadors for your accounting firm. “What’s your existing advisor doing to help you grow your business?” If clients of accounting firms were asked this question, what do you think would be their most common reply? Most often, the answer is “nothing”. This happens because their current adviser is too busy with compliance matters. The concentration on compliance issues is actually doing clients a disservice because they are not getting the advice that a chartered accountant, with years of experience, is capable of giving. Clients need advice from a trusted adviser. Why be a … Continue reading →